Digital

Strategic Creative Led/ Discovery/ Strategy/ Expression/ Execution/

B. Solution Design

 

Strategy

Defining the overall approach/theme driven by audience’s insights.

 

6. Client Sign-off

Based on feedback from the client, the Digital Strategist updates the wireframes, and the DP updates the SoW.

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The updated wireframes (and SoW) are provided to the client.

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Once client approves, the DP advises project team that the phase is complete and sends updated wireframes and project plan to everyone on the project.

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JobBag budgets and timing are adjusted, and tasks are made active for the next phase.

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Strategy – Solution Design Step 5 of 6

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Strategy – Content Planning Step 1 of 4