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Applying the thinking and design idea to the various brand elements.

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Outcomes

Applying:

  • the thinking & design idea to each audience interaction

  • careful design & crafting, creating high impact content & meaningful user experiences

  • technical matters are challenged, tested & changes managed

  • working closely with you to make refinements basd on client and/or audience feedback

  • quality control processes are put in place

  • sign-off and launch

  • on-going post delivery support

Deliverables

  • Printed collateral

  • Sales collateral

  • Merchandising

  • Interactive development

  • Social executions

  • Fit-out and installation

  • Signage/wayfinding

  • Digital

    • User experiences

    • Build and testing

    • High-value content (video, animation)

  • Launch material

  • Post-live support

    • monitoring performance

    • continual improvement & learning

    • Brand guidelines

    • Brand management

    • Asset management

    • Web effectiveness, analytics, event tracking, SEO reporting, hosting and maintenance, on-going site improvements

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3. Expression