Discovery/ Strategy/ Expression/ Execution/

Developing and Conceptualising the elements that express the positioning.

Back to overview
Let's get started

Outcomes

Conceptualising:

  • the single-minded idea.

  • developing the tone and mood needed to engage audiences emotionally and rationally.

  • developing core elements and audience experiences across the agreed platforms.

  • developing the visual identity, your purpose, mission, values & story.

  • creating the overall look, feel & integration in web projects.

  • creating clarity, recall, usability & association with your brand.

  • creating cut-through and driving results.

  • refining based on your feedback and stakeholder engagement.

Deliverables

  • Design concepts

  • Identity development

  • Brand story

  • Environmental design

  • VR and AR experiences

  • Packaging

  • Corporate communications

  • Copywriting and visual content

  • Content plan

  • Website design

    • UX/UI

    • wireframes

    • prototype

    • site map

    • detailed content matrix

    • statement of work

Previous
Previous

2. Strategy

Next
Next

4. Execution