Brand Identity
Strategic Creative Led/ Discovery/ Strategy/ Expression/ Execution/
Discovery
Understanding client’s story, business, audience, stakeholders, challenges, plans and actions.
1. Briefing & Set-up
AD, Strategist & Lead Designer take the brief from the client.
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AD prepares indicative quote and high-level timeline, agreeing hours required by Strategist and Lead Designer.
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AD provides quote to client.
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When quote accepted, hours and timings are set up in JobBag for the Discovery phase.
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Tools
High-Level & Fixed-Price Pricing Guide
Scoping Checklist